First Foundation Advisors Portfolio Holdings

First Foundation Advisors

$2.59 Billion
Q4 2024

First Foundation Advisors has filed its 13F form on February 13, 2025 for Q4 2024 where it was disclosed a total value porftolio of $2.59 Billion distributed in 580 stocks.

Among their holdings, we can observe that their the top five positions include companies like: Microsoft Corp with a value of $439M, Ishares Core S&P 500 ETF with a value of $157M, Alphabet Inc. with a value of $103M, Vaneck Morningstar Wide Moat E with a value of $94.5M, and J P Morgan Exchange Traded Fd with a value of $91.8M.

Examining the 13F form we can see an increase of $12.8M in the current position value, from $2.58B to 2.59B.

First Foundation Advisors is based out at Irvine, CA

Below you can find more details about First Foundation Advisors portfolio as well as his latest detailed transactions.

Portfolio value $2.59 Billion

ETFs: $1.12 Billion

Technology: $727 Million

Financial Services: $194 Million

Communication Services: $135 Million

Consumer Cyclical: $133 Million

Healthcare: $94 Million

Industrials: $62.5 Million

Consumer Defensive: $40.4 Million

Other: $82.4 Million

Stock Holdings Table

Stock	Market Cap.	Holding Value (Reported)	# of Shares.	Last Trade
GEM Goldman Sachs ETF Tr Actvebeta ETFs	$0	$11 Million 0.43% of portfolio	345,666	Q4 2024 Reduced 7.55%
GOOGL Alphabet Inc. Communication Services	$1.02T	$8.58 Million 0.33% of portfolio	45,350	Q4 2024 Reduced 0.09%
IWP Ishares Russell Mid Cap Growth ETFs	$0	$8.4 Million 0.32% of portfolio	66,254	Q4 2024 Reduced 0.8%
NOW Service Now, Inc. Technology	$169B	$8.38 Million 0.32% of portfolio	7,905	Q4 2024 Added 10.14%
DHR Danaher Corp Healthcare	$153B	$7.74 Million 0.3% of portfolio	33,712	Q4 2024 Reduced 10.55%
TXN Texas Instruments Inc Technology	$177B	$7.83 Million 0.3% of portfolio	40,254	Q4 2024 Reduced 8.54%
VOO Vanguard Index Fds S&P 500 ETF ETFs	$0	$7.8 Million 0.3% of portfolio	14,469	Q4 2024 Reduced 3.95%
REXR Rexford Industrial Realty, Inc. Real Estate	$7.32B	$7.44 Million 0.29% of portfolio	192,349	Q4 2024 Reduced 15.0%
FTNT Fortinet, Inc. Technology	$79.6B	$7.18 Million 0.28% of portfolio	76,041	Q4 2024 Added 12.26%
DIS Walt Disney CO Communication Services	$184B	$7.31 Million 0.28% of portfolio	65,693	Q4 2024 Added 24.28%
AON Aon PLC Financial Services	$82.1B	$7.34 Million 0.28% of portfolio	20,429	Q4 2024 Reduced 40.73%
DJP Barclays Bank PLC ETFs	$0	$7.15 Million 0.28% of portfolio	221,479	Q4 2024 Reduced 3.76%
NEE Nextera Energy Inc Utilities	$137B	$6.94 Million 0.27% of portfolio	96,767	Q4 2024 Reduced 6.61%
XOM Exxon Mobil Corp Energy	$493B	$7.05 Million 0.27% of portfolio	65,543	Q4 2024 Reduced 13.37%
PLD Prologis, Inc. Real Estate	$103B	$6.65 Million 0.26% of portfolio	62,950	Q4 2024 Added 7.61%
JNJ Johnson & Johnson Healthcare	$423B	$6.8 Million 0.26% of portfolio	47,050	Q4 2024 Reduced 7.24%
CSGP Costar Group, Inc. Real Estate	$32.7B	$6.52 Million 0.25% of portfolio	91,016	Q4 2024 Added 34.31%
CSCO Cisco Systems, Inc. Technology	$254B	$6.3 Million 0.24% of portfolio	106,442	Q4 2024 Reduced 14.09%
BUR Burford Capital LTD Financial Services	$3B	$6.06 Million 0.23% of portfolio	475,147	Q2 2024 Added 0.19%
LULU Lululemon Athletica Inc. Consumer Cyclical	$41.3B	$6.07 Million 0.23% of portfolio	15,881	Q4 2024 Added 11.83%
JPRE J P Morgan Exchange Traded Fd ETFs	$0	$6.06 Million 0.23% of portfolio	128,155	Q4 2024 Added 16.67%
ADBE Adobe Inc. Technology	$185B	$5.54 Million 0.21% of portfolio	12,448	Q4 2024 Added 10.67%
V Visa Inc. Financial Services	$563B	$5.48 Million 0.21% of portfolio	17,338	Q4 2024 Added 0.1%
CTAS Cintas Corp Industrials	$20.8B	$5.55 Million 0.21% of portfolio	30,356	Q4 2024 Added 11.97%
QUAL Ishares Msci Usa Quality Facto ETFs	$0	$5.34 Million 0.21% of portfolio	29,959	Q4 2024 New
PAYC Paycom Software, Inc. Technology	$13.4B	$5.12 Million 0.2% of portfolio	24,972	Q4 2024 Added 12.11%
ULTA Ulta Beauty, Inc. Consumer Cyclical	$19B	$5.27 Million 0.2% of portfolio	12,118	Q4 2024 Added 51.53%
CVX Chevron Corp Energy	$329B	$5.1 Million 0.2% of portfolio	35,240	Q4 2024 Reduced 63.03%
INTU Intuit Inc Technology	$173B	$5.27 Million 0.2% of portfolio	8,385	Q4 2024 Added 7.83%
KEYS Keysight Technologies, Inc. Technology	$28B	$5.09 Million 0.2% of portfolio	31,694	Q4 2024 Added 13.73%
PZA Invesco ETF Tr Ii Natl Amt Fre ETFs	$0	$4.85 Million 0.19% of portfolio	205,601	Q4 2024 Reduced 37.63%
PFE Pfizer Inc Healthcare	$141B	$5.01 Million 0.19% of portfolio	189,024	Q4 2024 Reduced 6.86%
BKNG Booking Holdings Inc. Consumer Cyclical	$189B	$4.74 Million 0.18% of portfolio	955	Q4 2024 Added 14.23%
VEEV Veeva Systems Inc Healthcare	$33.1B	$4.75 Million 0.18% of portfolio	22,608	Q4 2024 Added 13.49%
SPGI S&P Global Inc. Financial Services	$165B	$4.59 Million 0.18% of portfolio	9,215	Q4 2024 Added 12.79%
AOR Ishares Tr Core Growth Allocat ETFs	$0	$4.29 Million 0.17% of portfolio	74,880	Q4 2024 Added 3.85%
HD Home Depot, Inc. Consumer Cyclical	$371B	$4.34 Million 0.17% of portfolio	11,164	Q4 2024 Reduced 1.24%
MSCI Msci Inc. Financial Services	$45.5B	$4.5 Million 0.17% of portfolio	7,493	Q4 2024 Added 12.83%
VNQ Vanguard Specialized Funds Van ETFs	$0	$4.33 Million 0.17% of portfolio	48,582	Q4 2024 Added 7.75%
MELI Mercadolibre Inc Consumer Cyclical	$104B	$4.13 Million 0.16% of portfolio	2,431	Q4 2024 Added 18.24%
BRK-A Berkshire Hathaway Inc Financial Services	$479B	$4.09 Million 0.16% of portfolio	6	Q2 2023 Reduced 40.0%
EFA Ishares Tr Msci Eafe ETF ETFs	$0	$4.18 Million 0.16% of portfolio	55,295	Q4 2024 Reduced 3.88%
TCHP T Rowe Price Exchange Traded F Technology	$0	$3.86 Million 0.15% of portfolio	91,604	Q4 2024 Reduced 0.55%
TLF Tandy Leather Factory, Inc. Consumer Cyclical	$24.6M	$3.96 Million 0.15% of portfolio	826,790	Q3 2024 Added 0.01%
CPRT Copart Inc Consumer Cyclical	$13.1B	$3.8 Million 0.15% of portfolio	66,219	Q4 2024 Added 16.44%
SCHX Schwab Strategic Tr Us Large C ETFs	$0	$3.76 Million 0.15% of portfolio	162,250	Q4 2024 Added 203.86%
AVGO Broadcom Inc. Technology	$72.6B	$3.67 Million 0.14% of portfolio	15,818	Q4 2024 Reduced 2.81%
O Realty Income Corp Real Estate	$34.9B	$3.61 Million 0.14% of portfolio	67,537	Q4 2024 Reduced 3.76%
ASML Asml Holding Nv Technology	$280B	$3.28 Million 0.13% of portfolio	4,731	Q4 2024 Added 7.65%
ZTS Zoetis Inc. Healthcare	$76.2B	$3.47 Million 0.13% of portfolio	21,301	Q4 2024 Added 10.7%

Summary

Portfolio
No. of Stocks 580
Current Value $2.59 Billion
Prior Value $2.58 Billion
Filing
Period Q4 2024
Filing Date February 13, 2025
Form Type 13F-HR
Activity in Q4 2024
New Purchases 12 stocks
Additional Purchases 102 stocks
Sold out of 0 stocks
Reduced holdings in 167 stocks

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First Foundation Advisors Portfolio Holdings