Larry Madden Viant Technology Inc. (DSP) insider trading activity

Larry Madden is Chief Financial Officer of Viant Technology Inc.. Currently has a direct ownership of 423,255 shares of DSP, which is worth approximately $3.96 Million. The most recent transaction as insider was on Dec 10, 2023, when has been sold 16,781 shares (Class A Common Stock) at a price of $7.38 per share, resulting in proceeds of $123,843. This information was disclosed in a Form 4 filing with the Securities and Exchange Commission (SEC).

Shares Held (Direct Ownership) 423K

2.98% 3M change

21.84% 12M change

Total Value Held $3.96 Million

LARRY MADDEN Transaction History

Date	Transaction	Value	Shares Traded	Shares Held
Dec 10 2023	SELL Payment of exercise price or tax liability	$123,843 $7.38 p/Share	16,781 Reduced 3.14%	517,535 Class A Common Stock
Sep 10 2023	SELL Payment of exercise price or tax liability	$111,445 $6.64 p/Share	16,784 Reduced 3.05%	534,316 Class A Common Stock
Jun 10 2023	SELL Payment of exercise price or tax liability	$71,164 $4.24 p/Share	16,784 Reduced 2.96%	551,100 Class A Common Stock
Mar 10 2023	SELL Payment of exercise price or tax liability	$159,859 $4.13 p/Share	38,707 Reduced 6.38%	567,884 Class A Common Stock
Mar 07 2023	BUY Grant, award, or other acquisition	-	112,613 Added 15.66%	606,591 Class A Common Stock
Dec 10 2022	SELL Payment of exercise price or tax liability	$56,897 $3.39 p/Share	16,784 Reduced 3.29%	493,978 Class A Common Stock
Sep 10 2022	SELL Payment of exercise price or tax liability	$81,570 $4.86 p/Share	16,784 Reduced 3.18%	510,762 Class A Common Stock
Jun 10 2022	SELL Payment of exercise price or tax liability	$103,389 $6.16 p/Share	16,784 Reduced 3.08%	527,546 Class A Common Stock
Mar 15 2022	BUY Grant, award, or other acquisition	-	166,667 Added 23.44%	544,330 Class A Common Stock
Mar 14 2022	SELL Open market or private sale	$131,498 $6.08 p/Share	21,628 Reduced 5.42%	377,663 Class A Common Stock
Dec 10 2021	SELL Payment of exercise price or tax liability	$157,937 $9.41 p/Share	16,784 Reduced 4.03%	399,291 Class A Common Stock
Sep 13 2021	SELL Open market or private sale	$230,234 $12.51 p/Share	18,404 Reduced 4.24%	416,075 Class A Common Stock
Aug 09 2021	SELL Payment of exercise price or tax liability	$1,338,987 $17.73 p/Share	75,521 Reduced 14.81%	434,479 Class A Common Stock
Feb 09 2021	BUY Grant, award, or other acquisition	-	510,000 Added 50.0%	510,000 Class A Common Stock

Larry Madden

Chief Financial Officer

Irvine, CA

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