Simpli Fi, Inc. Portfolio Holdings

Simpli Fi, Inc.

$180 Million
Q2 2025

Simpli Fi, Inc. has filed its 13F form on July 18, 2025 for Q2 2025 where it was disclosed a total value porftolio of $180 Million distributed in 41 stocks.

Among their holdings, we can observe that their the top five positions include companies like: Spdr S&P 500 ETF Trust with a value of $26.5M, Spdr Index Shs Fds Msci Eafe S with a value of $19.4M, Pimco Active Bond Exchange Tra with a value of $19.3M, Wisdomtree Yield Enhanced U.S. with a value of $19.2M, and Ishares Russell 2000 ETF with a value of $15.9M.

Examining the 13F form we can see an increase of $6.1M in the current position value, from $174M to 180M.

Below you can find more details about Simpli Fi, Inc. portfolio as well as his latest detailed transactions.

Portfolio value $180 Million

ETFs: $177 Million

Communication Services: $1.26 Million

Industrials: $290,000

Utilities: $252,000

Stock Holdings Table

Stock	Market Cap.	Holding Value (Reported)	# of Shares.	Last Trade
SPY Spdr S&P 500 ETF Trust ETFs	$0	$26.5 Million 14.74% of portfolio	42,932	Q2 2025 Added 0.88%
QEFA Spdr Index Shs Fds Msci Eafe S ETFs	$0	$19.4 Million 10.76% of portfolio	258,806	Q2 2025 Reduced 0.42%
BOND Pimco Active Bond Exchange Tra ETFs	$0	$19.3 Million 10.7% of portfolio	208,921	Q2 2025 Added 1.9%
AGGY Wisdomtree Yield Enhanced U.S. ETFs	$0	$19.2 Million 10.66% of portfolio	439,659	Q2 2025 Added 0.53%
IWM Ishares Russell 2000 ETF ETFs	$0	$15.9 Million 8.83% of portfolio	73,649	Q2 2025 Added 0.83%
SPSB Spdr Portfolio Short Term Corp ETFs	$0	$12.3 Million 6.82% of portfolio	406,241	Q2 2025 Added 1.54%
DSTL ETF Ser Solution Distillate Us ETFs	$0	$11.3 Million 6.27% of portfolio	203,772	Q2 2025 Added 0.82%
VIG Vanguard Dividend Appreciation ETFs	$0	$10.9 Million 6.07% of portfolio	59,939	Q2 2025 Added 0.04%
RSP Invesco S&P 500 Equal Weight E ETFs	$0	$10.5 Million 5.82% of portfolio	57,626	Q2 2025 Added 0.28%
HIPS Graniteshares ETF Tr Hips Us H ETFs	$0	$7.47 Million 4.15% of portfolio	616,713	Q2 2025 Added 3.15%
DGRE Wisdomtree Tr Emerging Mkts Qu ETFs	$0	$5.53 Million 3.07% of portfolio	200,522	Q2 2025 Added 0.18%
IEF Ishares Barclays ETFs	$0	$2.01 Million 1.12% of portfolio	21,030	Q2 2025 Reduced 0.8%
PWZ Invesco California Amt Free Mu ETFs	$0	$1.46 Million 0.81% of portfolio	62,431	Q2 2025 Added 5.02%
VTI Vanguard Total Stock Market Et ETFs	$0	$1.46 Million 0.81% of portfolio	4,804	Q2 2025 Reduced 1.72%
CMF Ishares California Muni Bond E ETFs	$0	$1.44 Million 0.8% of portfolio	25,836	Q2 2025 Added 4.73%
VZ Verizon Communications Inc Communication Services	$182B	$1.26 Million 0.7% of portfolio	29,046	Q2 2025 Added 0.97%
AOR Ishares Tr Core Growth Allocat ETFs	$0	$1.21 Million 0.67% of portfolio	19,616	Q2 2025 Added 1.2%
INMU Blackrock ETF Tr Ii Intermedia	$0	$1.06 Million 0.59% of portfolio	45,041	Q2 2024 New
HYMB Spdr Nuveen Bloomberg High Yie ETFs	$0	$1.05 Million 0.58% of portfolio	42,382	Q4 2024 Reduced 18.52%
IGSB Ishares Trust Ishares 1 5 Year ETFs	$0	$917,000 0.51% of portfolio	17,389	Q2 2025 Added 0.34%
EFA Ishares Tr Msci Eafe ETF ETFs	$0	$874,000 0.49% of portfolio	9,787	Q2 2025 Added 6.39%
VTIP Vanguard Sht Trm Inflt Prot Fd ETFs	$0	$859,000 0.48% of portfolio	17,090	Q2 2025 Added 0.19%
QQQ Invesco Qqq Trust, Series 1 ETFs	$0	$847,000 0.47% of portfolio	1,537	Q2 2025 Added 5.85%
PVI Invesco Vrdo Tax Free ETF ETFs	$0	$712,000 0.4% of portfolio	28,733	Q2 2024 New
XMPT Vaneck Cef Muni Income ETF ETFs	$0	$688,000 0.38% of portfolio	32,794	Q2 2025 Added 4.96%
AOA Ishares Tr Core Aggressive All ETFs	$0	$586,000 0.33% of portfolio	7,034	Q2 2025 Reduced 1.88%
VXUS Vanguard Star Fd Vanguard Tota ETFs	$0	$570,000 0.32% of portfolio	8,255	Q2 2025 Reduced 1.57%
PWV Invesco Exchange Traded Fd Tr ETFs	$0	$559,000 0.31% of portfolio	9,003	Q2 2025 Added 0.72%
ARKK Ark ETF Tr Innovation ETF (De) ETFs	$0	$487,000 0.27% of portfolio	6,931	Q2 2025 Reduced 1.3%
BKLN Invesco ETF Tr Ii Sr Ln ETF ETFs	$0	$429,000 0.24% of portfolio	20,528	Q2 2025 Added 4.7%
SCHE Schwab Strategic Tr Us Emergin ETFs	$0	$435,000 0.24% of portfolio	14,433	Q2 2025 Added 5.85%
JEPI J P Morgan Exchange Traded Fd ETFs	$0	$417,000 0.23% of portfolio	7,345	Q2 2025 Added 2.6%
SPYD Spdr Portfolio S&P 500 High Di ETFs	$0	$417,000 0.23% of portfolio	9,827	Q2 2025 Added 1.18%
AOM Ishares Tr Core Moderate Alloc ETFs	$0	$388,000 0.22% of portfolio	8,443	Q2 2025 Added 0.4%
BUFR First Tr Ex Td Viii Ft Cboe Ve ETFs	$0	$392,000 0.22% of portfolio	12,341	Q1 2025 Reduced 96.75%
PID Invesco Exchange Traded Fd Tr ETFs	$0	$396,000 0.22% of portfolio	22,238	Q2 2025 Added 1.29%
DFAC Dimensional ETF Tr U S Core Eq ETFs	$0	$305,000 0.17% of portfolio	8,516	Q2 2025 New
NOC Northrop Grumman Corp Industrials	$89.4B	$290,000 0.16% of portfolio	581	Q2 2025 Reduced 7.63%
SRE Sempra Energy Utilities	$25.8B	$252,000 0.14% of portfolio	3,330	Q2 2025 Added 0.91%
Ishares U S ETF Tr	-	$0 0.0% of portfolio	-	Q2 2025 Added 0.73%
Victory Portfolios Ii	-	$0 0.0% of portfolio	-	Q2 2025 Reduced 0.18%

Summary

Portfolio
No. of Stocks 41
Current Value $180 Million
Prior Value $174 Million
Filing
Period Q2 2025
Filing Date July 18, 2025
Form Type 13F-HR
Activity in Q2 2025
New Purchases 1 stocks
Additional Purchases 28 stocks
Sold out of 0 stocks
Reduced holdings in 8 stocks

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