Insider Transactions in Q3 2025 at Service Now, Inc. (NOW)
Insider Transaction List (Q3 2025)
| Date | Insider | Transaction | Ownership Type | Shares Traded | Value / Price |
|---|---|---|---|---|---|
|
Aug 08
2025
|
Jacqueline P Canney Chief People & AI Enblmt. Off. |
SELL
Open market or private sale
|
Direct |
257
-7.83%
|
$225,646
$878.39 P/Share
|
|
Aug 08
2025
|
Gina Mastantuono President and CFO |
SELL
Open market or private sale
|
Direct |
292
-2.47%
|
$256,376
$878.39 P/Share
|
|
Aug 07
2025
|
Paul Fipps President, Global Customer Ops |
SELL
Payment of exercise price or tax liability
|
Direct |
337
-6.11%
|
$294,538
$874.12 P/Share
|
|
Aug 07
2025
|
Paul Fipps President, Global Customer Ops |
BUY
Exercise of conversion of derivative security
|
Direct |
834
+11.83%
|
-
|
|
Aug 07
2025
|
Russell S Elmer General Counsel |
SELL
Payment of exercise price or tax liability
|
Direct |
224
-4.61%
|
$195,776
$874.12 P/Share
|
|
Aug 07
2025
|
Russell S Elmer General Counsel |
BUY
Exercise of conversion of derivative security
|
Direct |
415
+7.87%
|
-
|
|
Aug 07
2025
|
Jacqueline P Canney Chief People & AI Enblmt. Off. |
SELL
Payment of exercise price or tax liability
|
Direct |
269
-7.57%
|
$235,106
$874.12 P/Share
|
|
Aug 07
2025
|
Jacqueline P Canney Chief People & AI Enblmt. Off. |
BUY
Exercise of conversion of derivative security
|
Direct |
526
+12.9%
|
-
|
|
Aug 07
2025
|
Amit Zavery President, CPO and COO |
SELL
Payment of exercise price or tax liability
|
Direct |
2,181
-25.81%
|
$1,906,194
$874.12 P/Share
|
|
Aug 07
2025
|
Amit Zavery President, CPO and COO |
BUY
Exercise of conversion of derivative security
|
Direct |
4,056
+32.43%
|
-
|
|
Aug 07
2025
|
Nicholas Tzitzon Vice Chairman |
SELL
Payment of exercise price or tax liability
|
Direct |
213
-6.19%
|
$186,162
$874.12 P/Share
|
|
Aug 07
2025
|
Nicholas Tzitzon Vice Chairman |
BUY
Exercise of conversion of derivative security
|
Direct |
439
+11.32%
|
-
|
|
Aug 07
2025
|
William R Mc Dermott Chairman & CEO |
SELL
Payment of exercise price or tax liability
|
Direct |
943
-11.27%
|
$824,182
$874.12 P/Share
|
|
Aug 07
2025
|
William R Mc Dermott Chairman & CEO |
BUY
Exercise of conversion of derivative security
|
Direct |
1,754
+17.33%
|
-
|
|
Aug 07
2025
|
Kevin Thomas Mc Bride Principal Accounting Officer |
SELL
Payment of exercise price or tax liability
|
Direct |
401
-2.71%
|
$350,474
$874.12 P/Share
|
|
Aug 07
2025
|
Kevin Thomas Mc Bride Principal Accounting Officer |
BUY
Exercise of conversion of derivative security
|
Direct |
843
+5.39%
|
-
|
|
Aug 07
2025
|
Gina Mastantuono President and CFO |
SELL
Payment of exercise price or tax liability
|
Direct |
425
-3.46%
|
$371,450
$874.12 P/Share
|
|
Aug 07
2025
|
Gina Mastantuono President and CFO |
BUY
Exercise of conversion of derivative security
|
Direct |
789
+6.04%
|
-
|
|
Jul 29
2025
|
Lawrence Jackson Director |
SELL
Open market or private sale
|
Direct |
757
-32.44%
|
$749,430
$990.63 P/Share
|
|
Jul 16
2025
|
Jacqueline P Canney Chief People & AI Enblmt. Off. |
SELL
Open market or private sale
|
Direct |
354
-10.47%
|
$341,610
$965.06 P/Share
|
|
Jul 15
2025
|
Jacqueline P Canney Chief People & AI Enblmt. Off. |
SELL
Payment of exercise price or tax liability
|
Direct |
370
-9.86%
|
$353,720
$956.92 P/Share
|
|
Jul 15
2025
|
Jacqueline P Canney Chief People & AI Enblmt. Off. |
BUY
Exercise of conversion of derivative security
|
Direct |
724
+16.18%
|
-
|
|
Jul 03
2025
|
Anita M Sands Director |
SELL
Open market or private sale
|
Direct |
239
-2.25%
|
$250,950
$1050.0 P/Share
|