Direct Digital Holdings, Inc. DRCT
We take great care to ensure that the data presented and summarized in this overview for Direct Digital Holdings, Inc. is accurate and up-to-date, based on a comprehensive analysis of 13F filing forms for institutional ownership and form 4 filings for insider transactions. Please note that this data may differ from other sources and should not be relied upon as the sole basis for investment decisions.
Top Institutions Holding DRCT
View all-
Vanguard Group Inc Valley Forge, PA138KShares$645,7180.0% of portfolio
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Ken Griffin Citadel Advisors LLC | Chicago, Il44.2KShares$206,8650.0% of portfolio
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Geode Capital Management, LLC Boston, MA34.5KShares$161,5340.0% of portfolio
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Ubs Group Ag22KShares$102,7440.0% of portfolio
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Black Rock Inc. New York, NY15.9KShares$74,4960.0% of portfolio
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State Street Corp Boston, MA10.1KShares$47,1080.0% of portfolio
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Morgan Stanley New York, NY8.31KShares$38,9090.0% of portfolio
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Tower Research Capital LLC (Trc) New York, NY2.51KShares$11,7560.0% of portfolio
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Steward Partners Investment Advisory, LLC1.7KShares$7,9550.0% of portfolio
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Bank Of America Corp Charlotte, NC1.08KShares$5,0630.0% of portfolio
Latest Institutional Activity in DRCT
Top Purchases
Top Sells
About DRCT
Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, healthcare, education, financial services, consumer products, etc. with focus on small- and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.
Insider Transactions at DRCT
Insider Transaction List
View all| Date | Insider | Transaction | Ownership Type | Shares Traded | Value / Price |
|---|---|---|---|---|---|
|
Jan 16
2025
|
Mistelle Locke Director |
SELL
Open market or private sale
|
Direct |
1,773
-4.73%
|
$1,773
$1.3 P/Share
|
|
Jan 16
2025
|
Mistelle Locke Director |
BUY
Exercise of conversion of derivative security
|
Direct |
7,246
+16.21%
|
-
|
|
Dec 18
2024
|
Richard Cohen Director |
SELL
Open market or private sale
|
Direct |
7,057
-11.21%
|
$0
$0.85 P/Share
|
|
Dec 18
2024
|
Mistelle Locke Director |
SELL
Open market or private sale
|
Direct |
7,048
-18.92%
|
$0
$0.85 P/Share
|
|
Dec 18
2024
|
Antoinette Renee Leatherberry Director |
SELL
Open market or private sale
|
Direct |
7,038
-11.2%
|
$0
$0.85 P/Share
|
|
Dec 16
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Indirect |
8,107
-5.58%
|
$0
$0.7 P/Share
|
|
Dec 13
2024
|
Mark D Walker Chairman and CEO |
SELL
Sale (or disposition) back to the issuer
|
Indirect |
32,977
-12.63%
|
-
|
|
Dec 13
2024
|
W Keith Smith President |
SELL
Sale (or disposition) back to the issuer
|
Direct |
32,977
-23.84%
|
-
|
|
Dec 13
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Indirect |
22,793
-13.55%
|
$0
$0.73 P/Share
|
|
Dec 12
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Indirect |
6,800
-3.89%
|
$0
$0.82 P/Share
|
|
Dec 11
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Indirect |
15,000
-7.89%
|
$0
$0.85 P/Share
|
|
Dec 10
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Indirect |
10,000
-5.0%
|
$10,000
$1.01 P/Share
|
|
Dec 09
2024
|
Richard Cohen Director |
BUY
Exercise of conversion of derivative security
|
Direct |
24,615
+28.11%
|
-
|
|
Dec 09
2024
|
Antoinette Renee Leatherberry Director |
BUY
Grant, award, or other acquisition
|
Direct |
24,615
+28.14%
|
-
|
|
Dec 09
2024
|
Mistelle Locke Director |
BUY
Grant, award, or other acquisition
|
Direct |
24,615
+39.79%
|
-
|
|
Dec 05
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Direct |
8,763
-100.0%
|
$0
$0.92 P/Share
|
|
Dec 04
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Direct |
8,000
-47.72%
|
$8,000
$1.01 P/Share
|
|
Dec 03
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Direct |
3,404
-16.88%
|
$3,404
$1.15 P/Share
|
|
Dec 02
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Direct |
7,500
-27.11%
|
$7,500
$1.2 P/Share
|
|
Nov 29
2024
|
Mark D Walker Chairman and CEO |
SELL
Open market or private sale
|
Direct |
8,647
-23.81%
|
$8,647
$1.2 P/Share
|
Last 12 Months Summary
| Grant, award, or other acquisition | 119K shares |
|---|---|
| Exercise of conversion of derivative security | 250K shares |
| Payment of exercise price or tax liability | 74.3K shares |
|---|---|
| Sale (or disposition) back to the issuer | 66K shares |
| Open market or private sale | 170K shares |