Jason Dale Vital Farms, Inc. (VITL) insider trading activity

Jason Dale is COO of Vital Farms, Inc.. Currently has a direct ownership of 56,123 shares of VITL, which is worth approximately $1.74 Million. The most recent transaction as insider was on May 15, 2024, when has been sold 500 shares (Common Stock) at a price of $10.59 per share, resulting in proceeds of $5,295. This information was disclosed in a Form 4 filing with the Securities and Exchange Commission (SEC).

Shares Held (Direct Ownership) 56.1K

0% 3M change

36.55% 12M change

Total Value Held $1.74 Million

Jason Dale Transaction History

Date	Transaction	Value	Shares Traded	Shares Held
May 15 2024	BUY Grant, award, or other acquisition	$5,295 $10.59 p/Share	500 Added 0.88%	56,123 Common Stock
May 14 2024	SELL Open market or private sale	$3,995,860 $36.43 p/Share	109,686 Reduced 66.35%	55,623 Common Stock
May 14 2024	BUY Exercise of conversion of derivative security	$379,513 $3.46 p/Share	109,686 Added 39.89%	165,309 Common Stock
May 13 2024	SELL Open market or private sale	$2,974,043 $35.66 p/Share	83,400 Reduced 59.99%	55,623 Common Stock
May 13 2024	BUY Exercise of conversion of derivative security	$119,262 $1.43 p/Share	83,400 Added 37.5%	139,023 Common Stock
Mar 22 2024	SELL Payment of exercise price or tax liability	$8,770 $22.96 p/Share	382 Reduced 0.68%	55,623 Common Stock
Mar 13 2024	SELL Payment of exercise price or tax liability	$44,939 $20.98 p/Share	2,142 Reduced 3.68%	56,005 Common Stock
Mar 11 2024	BUY Grant, award, or other acquisition	-	11,910 Added 17.0%	58,147 Common Stock
Mar 10 2024	SELL Payment of exercise price or tax liability	$45,491 $20.51 p/Share	2,218 Reduced 4.58%	46,237 Common Stock
Mar 01 2024	SELL Open market or private sale	$264,511 $18.09 p/Share	14,622 Reduced 23.18%	48,455 Common Stock
Mar 01 2024	BUY Exercise of conversion of derivative security	$53,662 $3.67 p/Share	14,622 Added 18.82%	63,077 Common Stock
Feb 29 2024	SELL Open market or private sale	$104,782 $18.01 p/Share	5,818 Reduced 10.72%	48,455 Common Stock
Feb 29 2024	BUY Exercise of conversion of derivative security	$21,352 $3.67 p/Share	5,818 Added 9.68%	54,273 Common Stock
Feb 21 2024	SELL Open market or private sale	$247,543 $17.15 p/Share	14,434 Reduced 22.95%	48,455 Common Stock
Feb 21 2024	BUY Exercise of conversion of derivative security	$36,806 $2.55 p/Share	14,434 Added 18.67%	62,889 Common Stock
Feb 20 2024	SELL Open market or private sale	$224,516 $16.03 p/Share	14,006 Reduced 22.42%	48,455 Common Stock
Feb 20 2024	BUY Exercise of conversion of derivative security	$20,028 $1.43 p/Share	14,006 Added 18.32%	62,461 Common Stock
Dec 04 2023	SELL Open market or private sale	$565,600 $14.14 p/Share	40,000 Reduced 45.22%	48,455 Common Stock
Nov 15 2023	BUY Grant, award, or other acquisition	$5,440 $10.88 p/Share	500 Added 0.56%	88,455 Common Stock
May 15 2023	BUY Grant, award, or other acquisition	$6,135 $12.27 p/Share	500 Added 0.57%	87,955 Common Stock
Mar 22 2023	SELL Payment of exercise price or tax liability	$3,315 $13.99 p/Share	237 Reduced 0.27%	87,184 Common Stock
Mar 13 2023	BUY Grant, award, or other acquisition	-	16,329 Added 15.74%	87,421 Common Stock
Mar 10 2023	SELL Payment of exercise price or tax liability	$38,529 $15.48 p/Share	2,489 Reduced 3.38%	71,092 Common Stock
Mar 22 2022	SELL Payment of exercise price or tax liability	$3,174 $13.45 p/Share	236 Reduced 0.32%	73,081 Common Stock
Mar 10 2022	BUY Grant, award, or other acquisition	-	27,322 Added 27.15%	73,317 Common Stock

Jason Dale

COO

Austin, TX

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