Vital Farms, Inc. VITL
We take great care to ensure that the data presented and summarized in this overview for Vital Farms, Inc. is accurate and up-to-date, based on a comprehensive analysis of 13F filing forms for institutional ownership and form 4 filings for insider transactions. Please note that this data may differ from other sources and should not be relied upon as the sole basis for investment decisions.
Top Institutions Holding VITL
View all-
Black Rock Inc. New York, NY3.73MShares$194 Million0.0% of portfolio
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Wellington Management Group LLP Boston, MA2.41MShares$125 Million0.02% of portfolio
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Vanguard Group Inc Valley Forge, PA2.28MShares$118 Million0.0% of portfolio
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Wasatch Advisors Inc Salt Lake City, UT2.07MShares$108 Million0.43% of portfolio
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Pictet Asset Management Holding Sa Carouge, V81.69MShares$87.9 Million0.07% of portfolio
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American Century Companies Inc Kansas City, MO1.69MShares$87.6 Million0.04% of portfolio
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Amazon Com Inc1.53MShares$79.4 Million2.45% of portfolio
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Marshall Wace, LLP London, X01.23MShares$64 Million0.06% of portfolio
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Principal Financial Group Inc Des Moines, IA1.12MShares$58.1 Million0.02% of portfolio
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Emerald Advisers, LLC1.02MShares$52.7 Million1.54% of portfolio
Latest Institutional Activity in VITL
Top Purchases
Top Sells
About VITL
Vital Farms, Inc., an ethical food company, provides pasture-raised products in the United States. It offers shell eggs, butter, hard-boiled eggs, ghee, liquid whole eggs, and egg bite products. Vital Farms, Inc. was founded in 2007 and is headquartered in Austin, Texas.
Insider Transactions at VITL
Insider Transaction List
View allDate | Insider | Transaction | Ownership Type | Shares Traded | Value / Price |
---|---|---|---|---|---|
Sep 04
2025
|
Matthew Ohayer EXECUTIVE CHAIRPERSON |
SELL
Open market or private sale
|
Direct |
100,000
-1.52%
|
$5,000,000
$50.96 P/Share
|
Sep 02
2025
|
Joseph Michael Holland Chief Supply Chain Officer |
SELL
Payment of exercise price or tax liability
|
Direct |
412
-3.47%
|
$21,012
$51.9 P/Share
|
Sep 02
2025
|
Matthew Ohayer EXECUTIVE CHAIRPERSON |
SELL
Open market or private sale
|
Direct |
145,000
-0.72%
|
$7,395,000
$51.96 P/Share
|
Aug 29
2025
|
Matthew Ohayer EXECUTIVE CHAIRPERSON |
SELL
Open market or private sale
|
Direct |
100,000
-1.46%
|
$5,100,000
$51.13 P/Share
|
Aug 22
2025
|
Joanne Bal GC, SEC. AND HEAD OF IMPACT |
SELL
Open market or private sale
|
Direct |
4,796
-9.97%
|
$239,800
$50.95 P/Share
|
Aug 21
2025
|
Matthew Ohayer EXECUTIVE CHAIRPERSON |
SELL
Open market or private sale
|
Direct |
4,200
-0.06%
|
$210,000
$50.25 P/Share
|
Aug 19
2025
|
Matthew Ohayer EXECUTIVE CHAIRPERSON |
SELL
Open market or private sale
|
Direct |
800
-0.01%
|
$40,000
$50.31 P/Share
|
Aug 18
2025
|
Kathryn Mc Keon CMO and GM, Butter |
SELL
Open market or private sale
|
Direct |
21,442
-36.37%
|
$1,050,658
$49.08 P/Share
|
Aug 18
2025
|
Kathryn Mc Keon CMO and GM, Butter |
BUY
Exercise of conversion of derivative security
|
Direct |
21,442
+26.67%
|
$321,630
$15.31 P/Share
|
Aug 15
2025
|
Joanne Bal GC, SEC. AND HEAD OF IMPACT |
SELL
Open market or private sale
|
Direct |
9,999
-17.2%
|
$469,953
$47.7 P/Share
|
Aug 15
2025
|
Kathryn Mc Keon CMO and GM, Butter |
SELL
Open market or private sale
|
Direct |
12,005
-24.24%
|
$564,235
$47.59 P/Share
|
Aug 14
2025
|
Thilo Wrede CHIEF FINANCIAL OFFICER |
SELL
Open market or private sale
|
Direct |
3,393
-2.75%
|
$159,471
$47.38 P/Share
|
Aug 14
2025
|
Thilo Wrede CHIEF FINANCIAL OFFICER |
BUY
Exercise of conversion of derivative security
|
Direct |
7,189
+10.36%
|
$93,457
$13.91 P/Share
|
Aug 14
2025
|
Denny Marie Post |
SELL
Open market or private sale
|
Direct |
6,086
-27.17%
|
$286,042
$47.75 P/Share
|
Aug 13
2025
|
Karl Khoury |
SELL
Open market or private sale
|
Direct |
20,000
-14.84%
|
$940,000
$47.63 P/Share
|
Aug 12
2025
|
Stephanie Coon SVP STRATEGY |
SELL
Open market or private sale
|
Direct |
10,005
-17.94%
|
$460,230
$46.15 P/Share
|
Aug 12
2025
|
Russell Diez Canseco PRESIDENT AND CEO |
SELL
Open market or private sale
|
Direct |
16,700
-2.32%
|
$768,200
$46.11 P/Share
|
Aug 11
2025
|
Peter Nicholas Pappas CSO and President, Eggs |
SELL
Open market or private sale
|
Direct |
2,811
-4.12%
|
$126,495
$45.35 P/Share
|
Aug 11
2025
|
Thilo Wrede CHIEF FINANCIAL OFFICER |
SELL
Open market or private sale
|
Direct |
1,200
-2.14%
|
$54,000
$45.56 P/Share
|
Aug 08
2025
|
Matthew Ohayer EXECUTIVE CHAIRPERSON |
SELL
Open market or private sale
|
Direct |
5,000
-0.07%
|
$225,000
$45.25 P/Share
|
Last 12 Months Summary
Grant, award, or other acquisition | 138K shares |
---|---|
Exercise of conversion of derivative security | 803K shares |
Exercise of in-the-money or at-the-money derivatives securities | 61.5K shares |
Open market or private sale | 1.44M shares |
---|---|
Payment of exercise price or tax liability | 54.1K shares |
Bona fide gift | 50K shares |
Exercise of in-the-money or at-the-money derivatives securities | 61.5K shares |